The Campaign
Rent A Human deployed guerrilla street teams across four major U.S. cities to drive foot traffic for Wagamama's restaurant expansion. Our brand ambassadors hit sidewalks, transit hubs, and college campuses distributing promotional offers and food samples, creating direct, face-to-face interactions that converted passersby into diners. The campaign generated massive local buzz through strategic flyering, sidewalk chalk art, and costumed street performers.
Markets Staffed
TampaAtlantaNew York CityBoston
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